Accelerated Growth to an Immersive Digital Lifestyle
The COVID-19 pandemic has significantly accelerated the growth of digital lifestyle. Find out about the impacts of digitalisation, predictions and more.
Blog
Practical notes for people
running the business.
Websites, search, paid media, automation and the decisions around them.
Older articles stay published and keep their original dates. Platform specifics move on, so check the date before acting on anything time-bound.
Google Ads vs Facebook Ads – What’s the difference?
Any online business that intends to do digital advertisement must learn at least Google or Facebook Ads. Find out the fundamentals, and best use cases in…
Latest Updates to Google’s PPC as of May 2020
A combination of improvements were added. Although they mostly apply to businesses in the US. Google will roll out to the rest of the world by…
What is the difference between PR and SEO?
PR and SEO are often mistakenly intertwine. Though similarities are present, we take a look at what separates SEO from PR and their differences.
Why Micro Influencers are the Future of Influencer Marketing
It’s 2020, gone are the days of working with the biggest influencers around. Let’s take a look at why micro influencers are the future of influencer…
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